Blend and The End - TOOWi MEDIA
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Blend and The End

This week has been all about change. And “blending.” 

 
What’s that?…

In my interview with Thriving Collective CEO Cameron Brown, he talked about this cool concept. It’s the idea that the sum of all our experiences and the skills that emerge make us impossible to replicate. The art, he says, comes in finding ways to successfully blend and share it with the world. You do that, he says, and then you can create a only you can fill.

Seems reasonable enough, right?

Coincidentally, I played with this same idea on my show, but called it “Value X.”  (Check out the 00 Episode) The quality, as I saw it, was the sum and soup of our lives that makes us unique. I made it the key driver behind alot of my questions early on. My hope was that by having guests go there listeners would start taking credit for their uniqueness too. 

Why I am telling you this?… Ok, I have to bring you to now to bring this concept full circle. 

So plainly put, I’ve been struggling as an entrepreneur. I’ve gone months without a break, 16 hour days, and crammed in mini yoga sessions between energy drinks at the office. So I decided taking some time off would be wise.

And so that’s what I did. Just a couple days of magic with the family.  While in the midst of it I had an aha moment. I’d come up for air, finally, and had a chance to take a good look around -metaphorically. I realized I’d had a vision to start with.  And when I’d tracked my progress it seemed like I was way off track from that original vision. And by that I mean with my show and brand. With the Pioneers of Insight podcast, my first production, I’d hoped to plug people into the powerful wisdom that comes from surviving the “extraordinary” experiences. You know, real gut-wrenching, soul-twisting adversity, which I believed is magical and scales. But I concluded I hadn’t delivered on that concept.

My first instinct was to search for where I’d gone wrong. Here’s what I came up with, and maybe you can relate if you’ve taken a risk to build something in your own lives;

  • I felt like I’d compromised.
    •   For me that meant bending my vision. Instead of having extraordinary stories to work with, I felt like I was using my skills to turn ordinary experiences into the extraordinary for my guests. 
  • I felt l’d got derailed by old insecurities and my fear of disappointing others.
    • I am not afraid of putting myself out there, so in the early running I managed to generate a good amount of interest.  Great people with cool missions and enterprises had tossed their hats in the ring right off the bat, folks like Johnny Bang Reilly, and  John Lee Dumas,  and Shannon Cason. When more folks stepped up I ran into a problem. I’m a recovering life-long people pleaser. I didn’t feel like I’d earned the credibility to turn anyone down. When I did consider it a voice showed up. Kinda nasty, and it said,”who the hell are you to turn these good folks down? They’re influencers and successful people with audiences, man. Get over yourself!” Some of you may be familiar with this voice, as it’s the internal dialog that get drummed up when old insecurities are triggered. This is a familiar phenomenon in success psychology, known as “Imposter Syndrome.” 

So, in coming up for air I had this oh shit moment.

I imagined myself on a bicycle going off trail and then quietly sailing off a cliff. So instead of celebrating what I’d accomplished I was beating myself up. I needed an adjustment. I concluded to make some changes while I could

It took a couple days to process my reaction when the real magic happened. 

I felt better when I realized the disappointment I was feeling was my own. Nobody else told me any changes were needed, or that I’d gone off track. The truth was I only received positive feedback. No huge wins yet , but only good signs thus far. So the show growing, I’d just ran into my expectations and insecurities again. 

In other words, the expectations zombies had awoke and were eating my brains.

The crappy part of experiences likes these is missing the chance to create momentum. Taking times to celebrate, honor, and nourish our heart, mind, body, and soul along the way is essential. Perhaps some of you can relate too this. So rather than let these expectations Zombies continue to snack on my brain, I took my accomplishments back. I revisited my journals and journey to launch this company. There were too many tiny miracles too count, so much had magically fallen into place with my efforts. I thought about how much I’d learned and the wonderful new relationships I created.  I leaped back into the world of possibility and realigned with my vision.

Shutting down fear allowed me to reconnect with the energy of a larger process. Growth.  I came back to earth, really. Processes like are beneficial, however, as these nourish the soul of life. No matter where we are, we can use reminders like these to turn things around. We just need to take use them to discover what’s going “right” vs what’s wrong. What’s wrong becomes the soil from which a healthy realization springs. So, I’d actually had to stop and thank the Zombies for the reminder to listen to my soul again. 

So, let me wrap this by giving you a sense of how I intend to infuse more soul into my brand as I move forward:

First, I’m retiring the Daily Insight blog. 

First off, it’s called the Daily Insight. While I somehow managed to crank out posts daily 6 months or so without killing myself, I’m letting that go. The day’s of getting into the office at 4:00 am to crank out a blog, and vlog too, that read by 50 or less are gone. Perhaps the word read here is an overstatement. “Thumbed” or “glimpsed” is probably more accurate.

I bought into a lot of crazy notions in the early running -when I’d separated soul from my ambitions.  Again, all of this is entirely my fault, as I stepped willing into the social marketing trap; I’d already developed the habit of trying to be everything to everyone, and social media feeds on this idea. But while coaching us to do it smartly, so it’s not obvious that’s what you’re doing. No blaming social media, I’d just fallen into a trap of a life long habit out of convenience. I’d chewed on this idea a bit in my interview with digital marketing disruptor Chris Kubbernus   Actually, it may have helped put the bug in my soup. It seems there’s a business of selling sales culture out there, and I’m happy to have learned that.  I refuse to go there. So, I’m readjusting my priorities pronto, focusing on quality over quantity, and putting my life, family, and soul back at the center where it belongs.   

From here on out I intend to lay down the light.  I’m a spiritual guy.  I care.  I’m creative and come at things through a soulful lens.  I have a family which I love and I eat tons of spicy vegan foods. I need to share all of that. So I’ve adjusted my mission statement to read; I create “Media for Soulful Citizens.” 

Overall, I hope I help bring art to adversity. Put the soul at the center of a larger conversation in media, and offer tools that help create continuity between our inner and outer lives.  I want to help inject the language of the heart into business and culture by writing and producing cool stories and features. Thankfully I’m in a position to do that. I’ve got a lot to be grateful for.  

So, in my new blog and the reflections I’m sandwiching between podcast episodes called, “Meditations for Soulful Citizens,” I’ll be doing a little of all of that. Besides being a coach, therapist, and media producer, I’m a healer too. I’ve made some good friendships in the Integrative Health and Healing worlds, so it’ll look to continue those conversations through premiere storytelling podcasts and webinars. I’ll probably try to inject more information about conscious business into The Pioneers of Insight podcast. And I will look to develop new shows that feature stories about transformation and change. 

 

So, if you choose to follow along that’s what you’ll get.

Ok, hope to see you in the new blog!

Wishing you grace to fill your sails today and everyday!

-J 

 

About the Author Gjgaura7970

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